For over 100 years, The Mountaineers have helped people explore, conserve, learn about, and enjoy the lands and waters of the Pacific Northwest and beyond. I’ve been involved with the Mountaineers as a student, volunteer and instructor and so it’s been especially rewarding to work with them professionally on marketing materials like their quarterly magazine, annual report and brochures that help promote their leadership in outdoor education, volunteerism, and outdoor advocacy.
The 2017 Annual Report is a perfect bound, square booklet. Spreads are divided into pages that alternate full bleed photos and lots of white space.
The 2017 annual report worked so well, we used the same format for the 2018 report. I created a custom illustration that helped to turn strategic priorities into an infographic.